Case: Strategy for Marketing, PR, Partnerships and Side Programs
DordtYart is a yearly contemporary art exhibition in the monumental Biesboschhal in Dordrecht. Unfortunately, this year DordtYart presents its final edition with the applicable exhibition theme: appear / disappear.
Soba Studio partnered up with DordtYart for this Grande Finale and created a side program with partners like Erasmus University, to organise an interesting experience for you and the artists with lectures, performances and presentations. Also, we were responsible for the marketing and PR of DordtYart 2019.
For this final show, seventeen renowned artists are challenged to work with this theme. Fourteen of these artists work in artist residencies in the hal on new research and installations. Together they form an active art community in which artists, assistants and technicians stimulate each other in quality, originality and inspiration. The interaction with the public gives the artists an extra impulse and that is why the hall is open to visit four days a week.
The artists in residency are: Isabelle Andriessen, Maria Blaisse & Bin Xu, Stéphane Cauchy, Driessens & Verstappen, Femke Herregraven, Susanna Inglada, J & B, Rick van Meel, Funda Gül Özcan, Sarah van Sonsbeeck and Puck Verkade. Edwin van der Heide and Barbara Visser also show work and research in a very special way and Sachi Miyachi will make a final performance.
verschijnen / verdwijnen
25 April – 28 July 2019: Thursday to Sunday, 11 am to 5 pm
Finissage weekend: Saturday 27 July and Sunday 28 July