Case: campaign concept and photography concept
Based on the love for food, de Bijenkorf developed and launched its own new product line: Food Stories. The Food Stories line includes herbal teas, fruity marmalades, honey, Dutch brewed beer, and much more delicious products. Soba Studio was asked to create the launch campaign and produce a visual concept for the brand photography. Furthermore, we produced a video as part of the campaign starring product group manager Kees van Wezel at the suppliers farm Marienwaerdt. In collaboration with Studio Aico.