Video Production

Soba Studio is specialised in creating strong video content for brands. Our film team creates short story-driven videos for brands to engage customers and reach a big audience online. With our video concepts and productions we always try to bring an intimate look into the brand’s personal story, by interviewing entrepreneurs and employees and working with local influencers. Our camera team creates highly aesthetic visuals to maximise views and PR impact.

Duurzaam distributiecentrum – de Bijenkorf 

Op 29 augustus 2019 heeft de Bijenkorf zijn nieuwe duurzame distributiecentrum geopend van ruim 82.000 m2. Het gebouw heeft een BREEAM 5 sterren certificaat, het hoogst haalbare op het gebied van duurzaamheid. Op het dak ligt zo’n 17.000 m2 aan zonnepanelen die het gebouw plus ruim 600 huishoudens voorzien van stroom. Het is een energieneutraal pand waar geen gebruik wordt gemaakt van gas.

Soba Studio registreerde het gloednieuwe distributiecentrum voor de Bijenkorf.

Sisley Paris NL – Press Event 2019 

Aftermovie of Sisley Paris NL press event by Soba Studio. The launch of a new collection of beauty products was captured by Xena Maria Evers at TwentySeven Hotel in Amsterdam.

de Bijenkorf – Vogue Night

To celebrate the launch of the renewed women fashion department of de Bijenkorf Rotterdam, Soba Studio produced a video to registrate Vogue Night 2019 event. We captured a beautiful decor with new high end designer brands added to the collection.

National Sowing Day 2019

For National Sowing Day 2019, Soba Studio produced the video clip Zaai Zaai Zaai with well-known singer Ben Cramer to promote the campaign of de Bijenkorf and the Pollinators.

de Bijenkorf  Commercial – Bobbie’s Christmas Show  

From 16 – 23 december de Bijenkorf presents De Bobbie Kerstshow. A magical Christmas show with Bobbie de Beer and his musical friends. Soba Studio produced and directed this festive video.

de Bijenkorf  Valentine’s Cake

Soba Studio created this delicious video with master baker Mark Potma, creating an exclusive Valentines day cake.

de Bijenkorf  Corporate Branding

Soba Studio was asked to capture the corporate marketing of de Bijenkorf in a conceptual video. We came up with the idea to let the employees tell the story by moving gracefully visualised with aesthetic beamer effects.

Synchroon Utrecht Wisselspoor

Soba Studio created a video for real estate developer Synchroon about Utrecht Wisselspoor, a new residential area at the old working station in Utrecht.

Salon Residence Aftermovie

Salon Residence is a yearly interior design fair of Residence Magazine in The Netherlands. This edition was hosted in Singer Laren and exhibited high end design, interior and art stands from all over the Netherlands and abroad. Soba Studio created this vibrant aftermovie.

Autumn Interior Trends

Soba Studio presents “de Bijenkorf Home Trends” to highlight interior design and home decor trends for autumn 2018.

Mijluschka Witzenhauzen for KitchenAid

Mijuschka created a special edition cake for de Bijenkorf: De Stroopwafeltaart. Together with Master Baker Mark Potma the chef duo bakes a traditional Dutch waffle cake with the classic mixer of KitchenAid.

Nespresso Branding Video

Nespresso celebrates the festive season, with the return of the collection of different coffee machines in de Bijenkorf. SOBA Studio created this intimate video to promote the collaboration between the two brands.

de Bijenkorf Commercial – Kracht van Kleur

Soba Studio presents “de Kracht van Kleur” to showcase this fall’s fashion trends. Each color represents a mood, personality and quality. The campaign represents 6 colors and in each city store there is a colored selfie booth to make your own colored selfie!

de Bijenkorf Power of Color | Yellow

Soba Studio presents “de Bijenkorf Power of Color” highlighting the color yellow. It’s a popping, energetic and the right color to make a statement.

de Bijenkorf Power of Color | Blue

Soba Studio presents “de Bijenkorf Power of Color” to highlight the color blue. Blue is calm yet expressive and great to combine blue on blue.

de Bijenkorf Power of Color | Red

Soba Studio presents “de Bijenkorf Power of Color” featuring red. The eye-catching color that represents confidence and passion translated into fashion. There is a red color for everyone.

de Bijenkorf Power of Color | Brown

Soba Studio presents “de Bijenkorf Power of Color” with the nostalgic color brown. One of the most timeless colours comes in a variety of materials and items, showcased in this video.

de Bijenkorf Power of Color | Pink

Soba Studio presents “de Bijenkorf Power of Color” featuring all pink in fashion. Baby pink, hot pink, it’s all in this playful campaign.

de Bijenkorf Power of Color | Green

Soba Studio presents “de Bijenkorf Power of Color” with everything green. The importance of green in life and fashion is represented in this video campaign.

De Bijenkorf Sinterklaas – Toys

Sinterklaas and de Bijenkorf have a warm relationship. Each year Sinterklaas picks the best presents at our most beautiful Dutch department store. We created a video series, starring Sinterklaas at the different departments of de Bijenkorf.

de Bijenkorf Leest with Marian Mudder

Soba Studio presents “de Bijenkorf Leest” to promote the book department of de Bijenkorf. Starring 9 Dutch writers who review their colleague’s latest books.

de Bijenkorf Leest with Kader Abdolah

Soba Studio presents “de Bijenkorf Leest” to promote the book department of de Bijenkorf. Starring 9 Dutch writers who review their colleague’s latest books.

de Bijenkorf Leest with Harmen van Straaten

Soba Studio presents “de Bijenkorf Leest” to promote the book department of de Bijenkorf. Starring 9 Dutch writers who review their colleague’s latest books.

de Bijenkorf Leest with Mano Bouzamour

Soba Studio presents “de Bijenkorf Leest” to promote the book department of de Bijenkorf. Starring 9 Dutch writers who review their colleague’s latest books.

de Bijenkorf Leest with Lydia Rood

Soba Studio presents “de Bijenkorf Leest” to promote the book department of de Bijenkorf. Starring 9 Dutch writers who review their colleague’s latest books.

de Bijenkorf Leest with Kim van Kooten

Soba Studio presents “de Bijenkorf Leest” to promote the book department of de Bijenkorf. Starring 9 Dutch writers who review their colleague’s latest books.

ADDITORS 1.0 SEVDALIZA

It was 5 years ago that she discovered her current destination. At a certain night while she was traveling in Brazil, Sevdaliza was jamming with a local family on the streets of Rio, when she realised that this was it: singing and performing. While discussing with ADDITORS she shares her ideas on creating stories/songs and explains the importance of love, discipline and collaborating.

ADDITORS is Soba Studio’s independent publication, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 3.0 SILVIA B.

She makes beautiful freaks. Silvia B. creates meticulously crafted sculptures that live in a world between dreams and nightmares. These figures are hybrid beings: between man and animal, doll and robot, confusing gender and age. Here to confront you about your sense of beauty and ugliness.

ADDITORS is Soba Studio’s independent publication, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 4.0 JEROEN KOOLHAAS

Jeroen Koolhaas is an artist with a mathematical and sociological vision, but he rather refers to himself as a dreamer. Together with Dre Urhahn he creates big public art interventions in deprived neighborhoods all over the world. At home in his studio in Rotterdam he explores the use of color, by constantly mixing, weighting and refining colors, to create patterns which can be applied to houses, buildings and even to whole streets.

ADDITORS+ is an independent publication of Soba Studio, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 5.0 STACII SAMIDIN

“I grew up being physical. I didn’t have to be, I wanted to be.” Stacii Samidin is a documentary photographer of so called societies or gangs. By becoming part of their daily lives, he gets the chance to capture the world behind the masks of the stereotypical images of these gangs.

ADDITORS is Soba Studio’s independent publication, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 6.0 DAAN ROOSEGAARDE

Daan Roosegaarde is a pioneer in the field of art, exploring the relationship between man, technology and space. He was named Young Global Leader by the World Economic Forum in Davos and was named Artist of the Year 2016. ADDITORS shows an intimate portrait of the man behind this growing empire.

ADDITORS+ is an independent publication of Soba Studio, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 7.0 ARNO COENEN

In fine artist Arno Coenen’s work cultures merge, the use of media is fluid and extremes collide. Although he is interested in subcultures like hooligans and heavy metalists, he confesses to be afraid of planes, pit bulls and the Brienenoord bridge. Together with Iris Roskam, best friend and partner, he created the colossal art work of flowers and fruits on the inside walls of the Rotterdam Markthal: “It could have become a huge fruit basket, but I think we succeeded in avoiding that.”

ADDITORS is Soba Studio’s independent publication, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 8.0 OPPERCLAES

Art is something everyone should be able to experience, maybe even something people need to be confronted with. Without having to be invited or having to make a big effort to reach it. One of the things Opperclaes produces is art in public space; paintings on buildings, poetry on walls. Bruce and Linda offer young creatives a platform, while always emphasizing the importance of personal work over commerciality.

ADDITORS+ is an independent publication of Soba Studio, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 10.0 AMBER VINEYARD

“I am here. This is what I’m working with. And you’re gonna love it,” Amber Vineyard states confidently. Amber was a host at the Harlem Ballroom, where the LGBT community celebrated freedom of expression through art, music and dressing up in times when it was not always possible to do so in the public. Amber, or Ambiance as she is also called, now has initiated the Dutch Ballroom and speaks of every form of expression coming together in one space.

ADDITORS is Soba Studio’s independent publication, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

ADDITORS 2.0 FRANCOIS GEURDS

François Geurds is one of the most promising chefs in the Netherlands right now. He just might be the best chef of Rotterdam: he owns three Michelin-stars. He combines his Aruban-Dutch heritage and love for scientific cooking and planted an experimenting taste laboratorium into Rotterdam’s Hofbogen. François’ food empire consists of FG Restaurant , Food Labs, FG Shop and FB Bistro.

ADDITORS is an independent publication of Soba Studio, documenting creative people in various sectors.
By Sophie Bargmann in collaboration with Felix Kops.

Club Gem pop up Aftermovie 2018

Aftermovie of the opening event of pop up bar and gallery Club Gem at Glashaven 42, Rotterdam. February – August 2018. In collaboration with Maylita Meijer and Brand Bier.

Club Gem pop up Aftermovie 2016

Club Gem pop up bar and gallery at Kunstuitleen Nieuwe Binnenweg.
by Sophie Bargmann in collaboration with Maylita Meijer and Immanuel Spoor.

de Bijenkorf Christmas with Wim Pijbes

de Bijenkorf celebrates Christmas with Wim Pijbes, talking about family, traditions and diner table decoration.

de Bijenkorf Christmas with Fiona Hering

de Bijenkorf celebrates Christmas with Fiona Hering, talking about family, traditions and diner table decoration.

de Bijenkorf Christmas with Yokaw Pat

de Bijenkorf celebrates Christmas with Yokaw Pat, talking about family, traditions and diner table decoration.

de Bijenkorf Christmas: fashion with Ron Weil

A video series about Christmas style at de Bijenkorf, starring personal stylist Ron Weil.

de Bijenkorf Christmas: decoration with Ron Weil

A video series about Christmas style at de Bijenkorf, starring personal stylist Ron Weil.

de Bijenkorf Christmas: jewellery with Ron Weil

A video series about Christmas style at de Bijenkorf, starring personal stylist Ron Weil.

de Bijenkorf Commercial: Food Stories

Soba Studio for de Bijenkorf’s own food brand: Food Stories.
Introducing a brand new product line by local farmers and product developers from the Netherlands.

Let’s Bee Kind x Bee Keeper

Together with de Bijenkorf we introduce the campaign “Let’s be Kind”: to create awareness about the threatening situation of the bee. SOBA Studio created a film series with partners of the campaign.

Let’s Bee Kind x Master Baker

Together with de Bijenkorf we introduce the campaign “Let’s be Kind”: to create awareness about the threatening situation of the bee. SOBA Studio created a film series with partners of the campaign.

Let’s Bee Kind x Wunderkammer

Together with de Bijenkorf we introduce the campaign “Let’s be Kind”: to create awareness about the threatening situation of the bee. SOBA Studio created a film series with partners of the campaign.

de Bijenkorf How to: Accessoires

We creates a video series on men’s fashion for de Bijenkorf, presenting the best tips and tricks by personal stylist Ron Weil.

de Bijenkorf How to: Fashion

We creates a video series on men’s fashion for de Bijenkorf, presenting the best tips and tricks by personal stylist Ron Weil.

de Bijenkorf How to: Grooming

We creates a video series on men’s fashion for de Bijenkorf, presenting the best tips and tricks by personal stylist Ron Weil.

de Bijenkorf How to: Swimwear

We creates a video series on men’s fashion for de Bijenkorf, presenting the best tips and tricks by personal stylist Ron Weil.

de Bijenkorf How to: Wedding

We creates a video series on men’s fashion for de Bijenkorf, presenting the best tips and tricks by personal stylist Ron Weil.

de Bijenkorf Men’s Fashion with Ron Weil – Travel

How to travel in style? de Bijenkorf’s Personal stylist Ron Weil gives you the best tips and tricks.

de Bijenkorf Kingsday cake baking

To celebrate Kingsday we baked a fabulous Kingsday cake with de Bijenkorf’s master baker Mark.

de Bijenkorf Kingsday cake baking invitation

To celebrate Kingsday we invited 10 customers of de Bijenkorf to bake a Kingsday Cake in the master bakery of the Bijenkorf. A wonderful day full tips and tricks by master baker Mark to bake the perfect cake.

de Bijenkorf Men’s Fashion: Edson Braafheid

For de Bijenkorf’s opening of the new men’s fashion departments, we created a series of videos with 3 stylish gentlemen, starring football player Edson Braafheid.

de Bijenkorf Men’s Fashion: Guillaume Philibert

For de Bijenkorf’s opening of the new men’s fashion departments, we created a series of videos with 3 stylish gentlemen, starring shoe designer Guillaume Philibert.

de Bijenkorf Men’s Fashion: Jan Willem Huffmeijer

For de Bijenkorf’s opening of the new men’s fashion departments, we created a series of videos with 3 stylish gentlemen, starring barber Jan Willem Huffmeijer.

De Bijenkorf Sinterklaas – Beauty

Sinterklaas and de Bijenkorf have a warm relationship. Each year Sinterklaas picks the best presents at our most beautiful Dutch department store. We created a video series, starring Sinterklaas at the different departments of de Bijenkorf.

De Bijenkorf Sinterklaas – Gift finder

Sinterklaas and de Bijenkorf have a warm relationship. Each year Sinterklaas picks the best presents at our most beautiful Dutch department store. We created a video series, starring Sinterklaas at the different departments of de Bijenkorf.

De Bijenkorf Sinterklaas – Sale

Sinterklaas and de Bijenkorf have a warm relationship. Each year Sinterklaas picks the best presents at our most beautiful Dutch department store. We created a video series, starring Sinterklaas at the different departments of de Bijenkorf.

De Bijenkorf Sinterklaas – Master Bakery

Sinterklaas and de Bijenkorf have a warm relationship. Each year Sinterklaas picks the best presents at our most beautiful Dutch department store. We created a video series, starring Sinterklaas at the different departments of de Bijenkorf.

de Bijenkorf Street Couture

A video about street couture with personal shopping stylist Ron Weil for de Bijenkorf Men’s Fashion.